Case Studies From Our Clients
Our client’s businesses have flown to heights that they never knew were possible thanks to the internet marketing services that we have provided them. We prefer to keep our clients’ identities closed unless they have permitted to allow us to disclose their identity.
Below are three clients from different niches that are at a local, London (county level equivalent) and at a national level. From an SEO perspective, all three niches are different in terms of difficulty and the time it takes to rank on page 1. Read more about each client below and their specific issues and concerns.
The Local Client
This client approached us at the end of 2014 and asked about website design and internet marketing. They had zero experience of SEO and how it will benefit their business. They only operated in the South East of Essex in what is normally a seasonal business.
We built out a new website for them, targeted relevant phrases and KWs that were typed into search engines from people who were clearly looking for their services. Once the website was built the SEO started. Within, 2 months their business was receiving additional leads from the internet that they had not received before. After 6 months they had effectively doubled their business turnover.
They have always been quiet during the winter months; however our work enabled their business to operate throughout the winter of 2015/16, keeping their staff employed during a typically non-busy period.
Here is a snapshot of the additional visitors to their business received, had they not chose to use our services:
The London Client
We were approached by a unique cyclical business at the beginning of 2014 that had no knowledge of SEO or how the internet functions. They wanted to capture leads for clients that were actively searching for their services in London.
The demand for their business is certainly dependent upon the weather in the UK and warmer weather in the summer means they are now extremely busy.
They now receive over 20 additional leads, over and above their normal marketing methods in this high margin and high-cost niche. Going into 2017, they are planning a 2nd website that will bring in more leads from a different geographical region and allow their business to grow organically in Essex, Hertfordshire, and Suffolk.
The National Client
We were approached in Feb 2015 by a firm based in Essex that wanted to move their business online and attract customers via SEO and online marketing. During discussions, it was apparent that they wanted to target national phrases that had no ‘geographical terms’ added at the end of their key phrases.
We advised that this will mean a long-term (9+ months SEO campaign) to reach page 1 and compete with some very big brands, as well as significant changes and additional pages to their website to increase their targeted traffic.
We expanded their website significantly and started their link building campaign in May 2015 and after 9 months of SEO, they are now currently ranked on page 1 for a highly searched term in the UK.
We enabled their business to move online, from receiving zero leads a month to now getting over 1,000 leads a month from our SEO work.
The client now wants to expand their existing site (adding a few hundred pages) and building out a second website to dominate the SERPs for their niche.
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